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Home » For decades, working in a Tier 1 company was widely considered to be the safest and rational choice for anyone’s career. In fact, societies like India forces its youngsters to work only in tier-1 companies that usually offer structured growth and stability. At the same time, emerging companies were often viewed as high-risk and uncertain career choices. Usually limited to people who could not join tier 1 companies or looking for a huge salary package. The situation has changed worldwide. Due to the fast-paced technical revolution, professionals are leaning towards gaining more skills and experience rather than sticking with any stable organization. Nowadays, career value is measured not only by organizational prestige but by the learning curve and work satisfaction of an employee. Though, larger organizations or Tier 1 companies are still offering stability with its long history, but emerging companies are also offering a wide range of advantages to its workforce. Tier-I Companies: Scale, Structure, and Strength Tier 1 companies are the biggest companies in any sector or industry. They are built to operate at scale and deliver consistent outcomes over long periods of time. Reliability and repeatability are their biggest strengths. Where Tier-I Companies Create Real Value 1. Operational Stability and Governance Large organizations are known for their operational stability and governance as they are specially designed to survive volatility. They typically have established revenue streams, compliance frameworks, and layered design making to ensure continuity even during industry-wide economic hardship. 2. Clearly Defined Roles and Expectations Tier 1 companies usually excel at role clarity that includes job responsibilities, reporting structures, performance metrics, and promotion criteria. All these things are well documented that reduces ambiguity. 3. Structured Learning and Standardization Large organizations also offer training programs, internal certificates, and process documentation to ensure consistency of knowledge and execution. This can be a valuable lesson for early professionals. Emerging Companies: Learning, Ownership, and Career Compounding Emerging companies operate in totally different conditions compared to a tier one organization. They are built and known for their speed, experimentation and adaptation. Most of these companies operate on momentum. What Emerging Companies Do Differently 1. Faster and Broader Learning Compared to a tier-one organization, roles in most emerging companies are usually not confined to a single function. Team members are made aware of strategy, execution steps in the organisation at every phase, and customer realities regardless of their role. In fact, 57% of Gen-z employees believe upskilling is far more important in career growth compared to salary hike or promotion. That percentage shoots to 87% when we talk about the professionals in creative fields such as Arts, Animation, etc. 2. Clear Ownership and Visibility Compared to a Tier 1 organization, ownership of any project or task is clearly visible in an emerging company. Individual contributors are more appreciated in these organizations for their good job. This results in clear accountability that can accelerate professional maturity. 3. Faster Feedback and Execution In emerging organizations, ideas move quickly from discussion to implementation. A creative professional or a high-performing professional with new ideas don’t have to wait or follow a certain procedure to pitch their ideas. Emerging organizations fast at adapting new ideas as they usually run on momentum. Experience ServiceNow the right way with Avatu Start Today! Avatu: An Example of an Evolving, Emerging Company Avatu is a prime example of an emerging company that is bridging the gap between agility and structure. We use a unique approach where growth is pursued without sacrificing clarity, accountability, or professionalism.Key aspects of Avatu’s operating model include: Clear expectations and ownership without unnecessary bureaucracy for Structured Flexibility. Emphasis on market relevant skills rather than hierarchical progression for skill first career development. Open communication around priorities, performance, and growth paths for transparency in decisions. Team members are encouraged to think beyond job descriptions and contribute to ownership-oriented culture. We believe career growth and security comes from skill relevance, ownership and adaptability not from the organization’s size alone. Learning is the true path to stay relevant and thrive in today’s fast pacing technological world. Avatu encourages its employees to build market-facing relevant skills that compound over time that ensures professional growth as technologies and roles change. Conclusion: Best-Fit, and Best-Evolving Tier 1 companies are good at providing career security with its well-defined processes, but emerging companies are also catching up. Organizations such as Avatu prioritize skill relevance, ownership, and adaptability over tenures and titles when it comes to growth. In today’s environment where most of the workforce is young individuals, these professionals are looking for what fits best for their goals. Yes, Tier 1 organisations are still leading the industry and are the default choice of newbies, but emerging companies are also offering faster growth versatile skill development, and holistic experience of real-life working environments. The choice between a Tier-I company and an emerging company should no longer be driven by size or legacy alone. It should be guided by modern career values such as work satisfaction, continuous learning, and long-term skill relevance. Both options are the best provided the professional knows the reason of joining them. Tier 1 companies offer stability and has well defined process, while emerging company offers holistic experience for long term career growth and career security. Turn go-live into lasting business success with Avatu’s tailored Automation solutions! Partner with Us! Latest Blog Picks for You 5 Ways Generative AI Will Change How Your Product Team Operates in 2025 Read More > 7 IT Workflow Challenges and How to Overcome Them Read More > Beyond Slack: Why Teams Need Atlassian’s Teamwork Software? Read More > Load More Ready to Transform Your Business? Let’s explore how Avatu can help your business innovate, streamline, and grow. Reach out to our team for a personalized consultation today! Engage With Our Experts

Home » Salesforce is one of the most popular enterprise platforms available worldwide. It is known for its flexibility, scalability, and continuous evolution. Despite all these capabilities, a significant number of businesses fail to get the best out of the platform. The main reason behind failure of a world-class platform like Salesforce is its implementation. In most cases, businesses select the best platform, but they fail to implement it to get the best out of it. A large number of organizations often invest heavily in licenses, integration, and customizations, but don’t opt for good Salesforce consulting services to implement it as per the requirements and the benefit of the organization. That is why today we are here to discuss why implementation of Salesforce is more important than investing heavily in licenses or integrations, to avoid the same mistake other organizations are making. Salesforce Is Not the Problem, Implementation is Before moving on to the major points which cause failure of implementation of Salesforce, let’s settle that Salesforce is not the problem. Salesforce is one of the best platforms out there, but it’s not a plug-and-play product. It is a platform that must be implemented and adopted by professionals with years of experience. Organizations that have successfully implemented Salesforce treat it as a long-term operating system for its customers and business data. It is a reflection of how work should flow in an organization and not how it accidentally evolves. Failure #1: Automating Broken Processes An already broken process is one of the most common reasons why Salesforce implementation fails in an organization. The platform itself does not fix unclear processes, it amplifies them. In order to implement Salesforce perfectly, an organization must have a clear and well-defined process, as unclear ownership and undefined process may cause future issues even after investing heavily in implementing Salesforce. As established before, successful implementation begins with a clear process. This is where our experienced Salesforce consulting services can be a gem in implementation. With our years of experience in implementation, we configure the platform as per the needs and governance of the organisation. Failure #2: Treating Salesforce as an IT Project A lot of organizations fail to get the best out of Salesforce due to treating it as an IT project. Yes, Salesforce does touch departments like sales, marketing, customer service, operations, and leadership reporting, but it’s more than an IT project. Implementation is the soul of making it success or failure in an organisation. In our years of experience, we have found that collaboration of operations and IT can make Salesforce implementation smoother and useful for the whole organization. Failure #3: Over-Customization Too Early There is no doubt Salesforce is highly customizable, but that must not be misused. Many organizations start customizing Salesforce before even understanding its true capabilities. Building logic to replicate old habits is not going to create a successful implementation. In fact, it will create a huge number of challenges. By not defining processes before implementation can lead to fragile configurations, but also create high maintenance overheads and upgrade challenges. This is a big issue for organizations that are highly regulated or have complex environments like education and manufacturing. That’s why we recommend using our Salesforce Education Cloud implementation services to educational institutes. Failure #4: Ignoring Change Management and Adoption Many organizations usually ignore change management and clean adoption. It is not their fault, but consultants don’t guide organizations in implementation. Implementation teams usually follow company guidelines while organizations assume that training sessions are more than enough for good adoption and going live is equivalent to success. That is not the reality and good practice when implementing a new tool. All departments in an organization regardless of the industry must come together to adopt a new tool which changes the whole working in an organization. Whether it’s the sales department or operations or team leadership, they must come together for successful implementation and future updations. Experience ServiceNow the right way with Avatu Start Today! Failure #5: Choosing the Wrong Implementation Partner Last but not least, not all implementation partners are the same, and choosing the wrong implementation partner can jeopardize the whole adoption. A huge number of implementation partners focus on speed over sustainability and going live over long-term value. This strategy might be in favor of the implementation partner, but it often results in a system that is not technically sound and is bound to fail. At Avatu, we focus on process rationalization, scalable architecture, business alignment, and long-term governance through our Salesforce consulting services. At first glance, this might look overkill, but this is the key to successful implementation of Salesforce or any other workflow platform in an organization. Final Thoughts: Implementation Matters More To conclude, we can safely say that Salesforce fails in an organization, not because of its own fault, but because of lack of understanding and underestimating the complexity of change by the organization itself. Salesforce can be a powerful tool to enable scale, visibility, and operational maturity only if it is implemented by supportive leadership, realistic expectations, and clear processes. Even the most expensive tools cannot fix a broken system. Always remember, even the most expensive tools cannot fix a broken system. Keeping that in mind Avatu offers Salesforce Consulting and Implementation services to save organisations of all sizes from these issues and implement the platform in a safe and useful manner. Turn go-live into lasting business success with Avatu’s tailored Automation solutions! Partner with Us! Frequently Asked Questions (FAQs) Q1. Why do Salesforce implementations fail even though Salesforce is a powerful platform? Salesforce implementation usually failed due to poor process. The implementation team without any clarity often opts for weak adoption strategies that results in misalignment between business needs and implementation. Q2. Is Salesforce implementation an IT responsibility or a business responsibility? Salesforce implementation is a business transformation initiative. An organization must not put the whole responsibility on just one team as it is going to impact the whole business. We recommend

Home » Businesses these days have an abundance of digital tools to make their work easier. Despite that, a number of businesses are struggling, not due to incompetency or bad tools, but due to bad workflows. Requests stuck in inboxes, approvals stuck in silos, and visibility disappearing the moment the company decides to scale. That is why focusing on workflow platforms is more important, and choosing the right tool can make a huge difference. Atlassian and ServiceNow are two of the most dominant names as they both are highly powerful and have already proven their usefulness in a number of multinational organizations. Our blog will highlight the practical decision-making and a useful guide to help businesses select the platform depending on their requirements. So let’s dive deep into these platforms. What Do We Mean by a “Workflow Platform”? Before we move to comparing both the platforms, let’s clarify what a workflow platform actually does. In simple words, a workflow platform manages how work moves from request to action, resolution and documentation. It generally includes: IT service requests and incidents Customer or internal approvals Asset and change management Cross-team handoffs Exception handling and escalations As an organization grows, existing workflows become harder to manage through emails, spreadsheets, or disconnected tools. A workflow must have a simple structure, visibility, accountability, and automation for it to work in an emerging organization. That is where platforms like Atlassian and ServiceNow come to play. Atlassian: Built for Team-Driven Workflows Atlassian is one of the preferred and widely accepted workflow platforms for software development teams. These teams highly value speed, autonomy, and collaboration over other features. Over time, Atlassian platform and its tools has expanded into various IT service management and not just limited to the software development teams. How Atlassian Approaches Workflows Jira along with its various tools enable organizations to design workflows that reflect how they actually work rather than using a standard industry-wide process. Atlassian workflows are typically: Decentralized: Different Teams in an organisation own and configure their own processes Flexible: Workflows can expand quickly in an organisation without any heavy governance Tool-centric: Each of its product including Jira, Confluence, and JSM solves a specific problem well Where Atlassian Works Best Atlassian is known for its unique product named Jira. Most organizations adopt Jira first and later add other products over time to develop a broader ecosystem. Atlassian performs exceptionally well in environments where: Teams move fast and iterate frequently Collaboration matters more than rigid process control Engineering, product, and agile practices are central Workflow maturity is still evolving ServiceNow: Built for Enterprise-Grade Operations ServiceNow is a world-renowned platform which is specially designed for large enterprises that allows them to manage their complex IT operations. Platforms solely focus on control consistency and governance in an organization. How ServiceNow Approaches Workflows Servicenow workflows are mostly centralized, governed, and process-driven. It is a single platform that manages workflows across departments for strong role-based access, approvals, and audit trails. From day one, ServiceNow encourages organizations to standardize their workflow for better implementation rather than empowering teams to define their own ways of working. ServiceNow is highly effective when compliance, audibility, and risk management are the priorities of any organization while multiple departments depend on shared workflows. The large scale of any organization introduces complexity that must be controlled via simple solutions. Experience ServiceNow the right way with Avatu Start Today! Choosing the Right Platform: A Practical Decision Framework Selecting one platform can be overwhelming for any organization as we see a lot of businesses asking the similar question, “which platform is better?” Our Servicenow and Atlassian Consultants always focus on what are the needs of an organization, and where that organization is heading in the future. Atlassian Your organization may choose Atlassian if your teams need autonomy and flexibility, while speed of execution is a competitive advantage. At the same time, your processes are evolving rapidly and collaboration is more important than a central control. ServiceNow ServiceNow is perfect for an organization which needs operational consistency while regulatory or audit requirements are non-negotiable. Scale has already introduced complexity in an organization and leadership needs centralized visibility. The choice of selecting a platform totally depends on the needs of an organization. Neither choice is wrong and they both work perfectly in their own sphere. In fact, both platforms can even coexist in an organization when integrated thoughtfully. Conclusion: ServiceNow and Atlassian both are world-class platforms, but they have their own pros and cons. The decision of selection should not be solely based on technology, but the specific needs of an organization. The most successful organizations are not those who pick the most popular or powerful platform, but those who choose the right one that perfectly aligns with their culture, maturity, and long-term view. On one hand, Atlassian offers a great collaboration platform, while ServiceNow offers accountability. Most organizations use Atlassian for product delivery, collaboration, and agile execution, while ServiceNow is typically used for IT operations, governance, and service management. There is no hard and fast rule on which service team is best. We recommend you consult with a professional ServiceNow consulting services or Atlassian consulting services specialists such as Avatu. Turn go-live into lasting business success with Avatu’s tailored Automation solutions! Partner with Us! Frequently Asked Questions (FAQs) Q1. Is Atlassian better than ServiceNow for small businesses? Atlassian platform is considered to be suitable for all kinds of businesses, especially small to medium-sized companies. It offers a wide range of flexible, team-driven workflows that lowers upfront complexity. While ServiceNow typically fits businesses that are at enterprise scale and require strong governance. Q2. When should a company choose ServiceNow over Atlassian? A company must choose ServiceNow when compliance, auditability, consistency, and visibility are crucial for them. The platform is especially suitable for companies that have complex IT operations, strict regulatory requirements, and multi-department service workflows. Q3. Can Atlassian and ServiceNow be used together in the same organization? Yes, you may use Atlassian and ServiceNow together in the